- 7/10 ("Dab Day") is July 10, the concentrates counterpart to 4/20 — the number 710 reads "OIL" upside down. It celebrates cannabis extracts and oils rather than flower.
- Concentrate is an umbrella term, not one product: it covers vape oils, shatter, wax, budder, crumble, sauce, live resin, rosin, hash, and distillate — split broadly into solvent-based and solventless extracts.
- Cannabis Cowboy is open every day 10am–10pm at 110-04 Jamaica Avenue, Richmond Hill, NY 11418 — a licensed NY adult-use dispensary (NY OCM-RETL-24-000068). Browse the live menu; stock changes daily.
- Plan a 21+ visit: order ahead for pickup or check prepaid delivery to southern Queens. Bring a valid photo ID showing you're 21+, and keep consumption to a legal private setting — public use isn't permitted in New York.
If 4/20 is cannabis culture's flower holiday, 7/10 is its concentrates holiday. Every July 10, the extract world gets its own day — and if you've only ever bought flower or pre-rolls, the wall of oils, waxes, and "live" everything at a licensed shop can look like a foreign language. This is a plain-English tour: where the day comes from, what the main concentrate categories actually are, and how to plan a calm, unhurried 21+ visit to Richmond Hill. No potency numbers, no promises about how anything will make you feel — just what the words on the label mean.
What is 7/10, and why July 10?
The whole thing is a visual pun. Write 710 and flip it upside down and it reads OIL — the shorthand for cannabis concentrates. So July 10 (7/10) became the day the extract community claims as its own, the way April 20 belongs to flower. It's often called Dab Day, after "dabbing," the act of vaporizing a small amount of concentrate.
The term surfaced online around 2010–2011 and is widely credited to the rapper and concentrate enthusiast Taskrok, though he's always framed it as belonging to the community rather than to him. It went mainstream after a 2013 LA Weekly piece called 710 "the new 420," and the first formal 710 Cup was held in Denver on July 10, 2013. Today it's generally regarded as the second-biggest date on the cannabis calendar behind 4/20.
What actually counts as a concentrate?
"Concentrate" is an umbrella term for any product made by stripping the good stuff — the resin — off the cannabis plant and leaving most of the plant material behind. That's it. The dozens of names you see on a menu mostly describe how it was made and what texture it ends up as. The single most useful split to learn first is by extraction method:
- Solvent-based concentrates use a solvent — commonly butane, propane, or CO2 — to dissolve and pull the resin off the plant, after which the solvent is purged away. This family includes shatter, wax, budder, crumble, sauce, and most vape oils and distillates.
- Solventless concentrates use only physical means — ice, water, heat, pressure, agitation — with no chemical solvent at all. This family includes hash, kief, ice-water (bubble) hash, and rosin. "Solventless" is often called out on the label because some shoppers specifically look for it.
Neither category is inherently "better" — they're different processes that yield different textures, aromas, and price points. Which brings us to the texture names.
What do all the texture names mean?
Most of the confusing words on the menu are just describing consistency. A quick decoder:
- Shatter — a hard, glassy, amber sheet that snaps like brittle candy.
- Wax / budder / badder — softer, opaque, whipped textures ranging from crumbly to cake-batter-smooth.
- Crumble — a dry, honeycomb-like concentrate that breaks apart easily.
- Sauce / sugar — a wetter, grainy concentrate, often with visible crystalline bits suspended in a syrupy layer.
- Live resin — made from fresh, flash-frozen plant material rather than dried flower, prized for keeping more of the plant's aroma.
- Rosin (and live rosin) — a solventless concentrate pressed out with heat and pressure; "live rosin" starts from frozen fresh material.
- Distillate — a highly refined, largely odorless oil that's the base for many vape cartridges.
How are concentrates actually used?
Broadly, three ways, and the format usually tells you which:
- Vape cartridges and disposables — pre-filled with oil or distillate; you just inhale, no extra gear. The lowest-effort entry point for someone new to concentrates.
- Dabbing — vaporizing a small amount of a firmer concentrate (shatter, wax, rosin) using a dab rig or an electronic device made for it. This is the classic 7/10 ritual.
- Infused flower and pre-rolls — flower coated or blended with a concentrate, so you use it exactly like an ordinary pre-roll or bowl.
A licensed New York shop sells all of these through the state's tested, tracked supply chain, with labeling intact. If you're unsure which format fits, that's a good question for the team on your visit — describe your experience level and how you like to consume, and they can point you at what's on the shelf.
How do you plan a 7/10 visit to Cannabis Cowboy?
Cannabis Cowboy is a licensed New York adult-use dispensary (NY OCM-RETL-24-000068) at 110-04 Jamaica Avenue in Richmond Hill, on Jamaica Ave between 110th and 111th Streets. It's open every day, 10am–10pm, and serves Ozone Park, South Richmond Hill, Woodhaven, Kew Gardens and Jamaica — everywhere else is near; the store itself is in Richmond Hill. Two ways to make the visit easy:
- Order ahead for pickup. Build a basket on the live menu and grab it on Jamaica Avenue — a quick in-and-out. Stock turns over daily, so order the same day you're picking up.
- Check delivery to your door. Enter your address at checkout to see whether prepaid delivery reaches you across the growing slice of southern Queens it covers.
Getting there without a car is simple: the J or Z to 111 St is about a three-minute walk, and the Q24 and Q56 run along Jamaica Avenue. New to the corridor? The "dispensary near me" Queens guide and the Jamaica Avenue dispensary guide both walk you through it. There's also a loyalty program if you shop here regularly — ask the team to sign you up.
The quick rundown
- What it is: 7/10 ("710" = OIL upside down) is Dab Day, July 10 — the concentrates holiday, cannabis culture's second-biggest date after 4/20.
- Concentrate basics: an umbrella term split into solvent-based (shatter, wax, distillate, most vapes) and solventless (hash, rosin) extracts, sold as vapes, dab-able concentrates, and infused flower.
- Where: Cannabis Cowboy, 110-04 Jamaica Avenue, Richmond Hill, NY 11418 — open every day 10am–10pm (NY OCM-RETL-24-000068).
- Skip the line: order ahead or check delivery; bring a valid 21+ photo ID.
- Rules: 21+ only, no public consumption in New York, and never drive impaired. New York's 13% cannabis excise is already in the shelf price.
That's 7/10 in plain English — a holiday for oils and extracts, and a good excuse to finally decode that intimidating half of the menu. Cannabis Cowboy is a licensed adult-use dispensary on Jamaica Avenue in Richmond Hill (NY OCM-RETL-24-000068), open 10am–10pm daily. Browse the live menu, or explore more local guides in the Learn hub.
